ASUS Eee Pad Transformer named Gadget of the Year

ASUS’ Eee Pad Transformer has won the coveted Gadget of the Year and Design of the Year awards at the 2011 Stuff Gadget Awards. The Eee Pad Transformer beat tough competition to the Gadget of the Year award including the Apple Macbook Air, Samsung Galaxy S II, Nintendo 3DS and Apple iPad 2. Announcing the awards, Editor Will Findlater said “For not just offering a viable alternative to the iPad but adding the versatility of a netbook, the Eee Pad Transformer is a worthy winner. We love wow-factor, but it’s an added bonus when it comes with practicality”.

Boasting a unique design and up to 16 hours’ battery life*, the 10.1” Eee Pad Transformer can be used as an independent pad or docked with the fully functional keyboard base for a traditional notebook approach. The Eee Pad Transformer is fun-sized and lightweight – perfect for bags and big pockets. It features a non-slip lid and Corning® Gorilla® scratch-proof screen for a safe and worry-free way to keep connected and entertained in every situation.

With stunning picture and sound quality and Adobe Flash support, this intuitive tablet offer the means to enjoy a mini-cinema experience, whilst two high quality cameras provide instant support for video conferencing. What’s more – unlimited online storage and access to Android Market opens the door to thousands of applications with one for every need, whilst the ASUS Waveface interface brings a host of utilities to the fingertip including remote access and a personal library for both books and multimedia.

The Eee Pad Transformer is available in-store and online from range of retailers including PC World (, Currys (, Comet (, Carphone Warehouse (, HMV (, John Lewis (, and priced SRP £349 inc VAT for the pad only, or £429 for the pad and keyboard dock.

Full details are available on the website:

Key benefits:

  • Unique two-part design with docking keyboard
  • Android 3.2 operating system (Ice Cream Sandwich 4.0 upgradable) & ASUS Waveface Interface
  • NVIDIA Tegra 2 dual core processor for optimum performance
  • Up to 16 hour battery life for all-day computing (pad + keyboard dock)
  • 10.1”LED backlit high resolution, scratch-proof screen with 178° viewing angle
  • Lightweight, non-slip design for practical portability
  • Front and rear facing high quality cameras
  • Access to thousands of home and work applications via Android Market
  • 10 Finger Multi-touch support and sensors including GPS
  • Preloaded utilities including remote access, work suite and library
  • Mini HDMI output to extend stunning visuals to external devices
  • 3D Stereo audio quality with SRS sound technology