Get the Global Perspective at SXSW 2012‏

Whether in emerging technologies, social media, film or music, South by Southwest Conferences and Festivals (SXSW), slated for March 9 – 18, 2012 in Austin, Texas, offers a unique glimpse into the global perspective. SXSW 2012 participants will have the opportunity to learn from and be inspired by innovators, entrepreneurs and creatives of all kinds from over 30 countries who will deliver a diverse array of expertise and insight.

[pullquote_right]Hot-button issues of the live music business will be tackled[/pullquote_right]

SXSW Interactive kicks off this exciting international buffet with speakers such as Shohaib Athar, the Lahore, Pakistan-based IT professional who tweeted the attack on Osama Bin Ladin’s compound in real time; Vanessa Kolodzeil, an experienced venture capitalist from Buenos Aires poised to launch a $3 million accelerator fund in Latin America; and highly sought-after expert and author Canadian Don Tapscott who focuses on how technology and social innovation are revolutionizing business and society.

Fernando Madeira, Brazilian CEO of Terra Latin America, the largest internet company in Latin America boasting 60 million unique visitors per month, will provide insights into the explosion of media innovation emerging from the Global South. Cybersleuth Mikko Hypponen, chief research officer at F-Secure Corporation in Finland, explores who will be on the frontlines defending the world’s networks from malicious software and offers a peek into the post-Stuxnet future.

At SXSW Film, Barry Ryan, BAFTA-winner and Head of Production for the British Warp Films will explain how ‘more execution, less budget’ lead to successful projects. Montreal-based Brett Gaylor, project lead for Mozilla’s Web Made Movies project, will share information from his open lab’s research on the intersection of video and the World Wide Web.


[pullquote_right]SXSW offers the unique convergence of original music, independent films, and emerging technologies[/pullquote_right]

SXSW Music also boasts a broad range of speakers from around the world. Hot-button issues of the live music business will be tackled by Obi Asika, an entertainment entrepreneur from Nigeria who partnered with Russell Simmons to produce one of the largest outdoor raves in UK history, and Alexander Kralisch of Berlin’s Melt! booking agency who will discuss how integrated branding has become an essential piece of the live music business. Delhi-based copyright and entertainment lawyer Jagdish Dagar will unpack how to effectively build artists’ brands internationally and the British firm Omnifone’s Jez Bell questions whether music collection societies are still relevant in the digital age.

Confirmed international speakers at SXSW hail from Argentina, Australia, Austria, Belgium, Brazil, Canada, Chile, China, Colombia, Costa Rica, Finland, France, Germany, Greece, India, Italy, Japan, Kenya, Mexico, Netherlands, New Zealand, Norway, Pakistan, Portugal, Singapore, South Africa, Spain, Sweden, Switzerland and the UK.

The South by Southwest® (SXSW®) Conferences & Festivals takes place March 9 – 18, 2012 in Austin, Texas and offers the unique convergence of original music, independent films, and emerging technologies. Fostering creative and professional growth alike, SXSW® is the premier destination for discovery. Conference registrations are now being accepted. For more information on every aspect of SXSW, please go to

Sam Hardy

Sam Hardy is a writer for KingLoaf and music journalism site AltSounds.