You have your own view on what a car is like from adverts, pictures and mainly word of mouth. We tend to choose many things in life on a recommendation from a friend or family member. But what would happen if you take away people’s preconceptions about car brands through hypnosis and give them a test drive in a car, they would never buy?
Opel made decided to give it a go with ‘The Hypnotized Test Drive’ – where they hypnotized a number of car owners to forget their prejudices about car brands and logos.
What do you think happened when they got a ride an Opel Insignia, while they were under hypnosis.
What do you think happened? Watch the video below to find out: